Get ready for online donations

Tips for getting your website ready for online donations …

• Clearly display your name, logo, mission
• Photos of people, action, not just buildings
• Make it easy for donors to get quick answers to questions
• Use encryption technology for sensitive info (donate page)
• Provide multiple opportunities and methods for gifts to be made online and offline
• Eeliminate the scroll – must be above the fold
• Provide online and offline contact info
• Provide method for communication / info / education
• Provide info on how donations are used to support your mission

From Ted Hart, talking at the Sangonet conference “Fundraising in the Digital World” #sango10